Senior Executive - Programming Strategy and Insights (Content Development)

About the Role and Team

This position focuses on content development with an emphasis on analyzing content and crafting diverse storylines and creative solutions to address business challenges. The content development team acts as catalysts for change, driving fresh content strategies by accurately diagnosing problems, formulating solutions, and ensuring effective execution.

Key Duties

• For on-air shows: Clearly define and articulate problem statements, resolve creative challenges such as overarching storylines, screenplay issues, character portrayals, and social insight integration, and collaborate closely with the Content Studio team, Producers/Heads, and writers to implement necessary changes.
• For shows in development and remakes: Comprehensively understand the concept, review original shows when applicable, highlight essential show and character elements critical to both originals and new versions, work alongside the Content Studio team, Producers/Heads, and writers to ensure adherence to agreed briefs, and remain involved through the show’s launch and post-launch audience feedback evaluation.

Qualifications and Skills

• A strong enthusiasm for content creation and storytelling.
• A literary mindset with sharp analytical thinking.
• Proven ability to collaborate effectively with multiple stakeholders.
• Disciplined approach with thoroughness and dedication.
• Prior 3-4 years of experience in writing for television shows, films, or advertising sectors.
• Fluency and command over Hindi language.

Company Overview

JioStar stands at the forefront of the entertainment and media sphere by merging captivating content with cutting-edge technology. As a prominent global media company, it redefines how audiences engage with entertainment and sports, reaching over 750 million viewers weekly through its television networks and streaming platforms, inspiring millions worldwide.