Google Ads Manager

About PaidSync.ai

PaidSync.ai provides an AI-driven platform that consolidates paid media management across major advertising networks like Google, Meta, LinkedIn, TikTok, Microsoft, Snapchat, Pinterest, Reddit, and OpenAI Ads. Utilizing natural language interfaces such as ChatGPT, Claude, Gemini, or their own dashboard, clients can effortlessly launch, oversee, and optimize campaigns without mastering multiple tools. The platform integrates essential measurement tools including Google Analytics 4, Google Tag Manager, Google Search Console, and Google Merchant Center for cohesive targeting, tracking, and reporting. Every campaign modification undergoes a draft and review process ensuring transparent management and budget control. Established by a top-tier Google Premier Partner managing over $500M in ad spend, PaidSync is verified with leading platforms.

Role Description

As a Google Ads Manager, you will be responsible for planning, managing, and optimizing Google Ads campaigns across diverse sectors. Key duties include conducting keyword research, structuring campaigns strategically, managing bidding and budgets, and continuously refining targeting techniques to maximize return on investment. You will partner with various teams to align advertising strategies with overall marketing objectives, implement conversion tracking systems, and deliver comprehensive reporting to stakeholders. The role demands identifying inefficient spending, experimenting with creative and audience adjustments, and leveraging PaidSync’s AI capabilities to enhance campaign effectiveness while maintaining oversight. This full-time position is fully remote and requires initiative, excellent communication, and consistent performance.

Qualifications

• Excellent communication abilities encompassing clear written reporting and effective stakeholder collaboration.
• Proven expertise in sales and advertising to design campaigns that boost conversions and revenue.
• Strong marketing background in performance marketing, audience segmentation, and funnel optimization.
• Competent project management skills for task prioritization, running multiple campaigns, and adhering to deadlines.
• Hands-on experience with Google Ads across Search, Display, YouTube, and Shopping channels as well as familiarity with Google Analytics 4.
• Knowledge of conversion tracking, tag setup, and troubleshooting within Google Tag Manager.
• Analytical skills to interpret performance metrics, extract actionable insights, and succinctly present recommendations.
• Adaptability to new AI-powered tools and technological advancements.
• A bachelor’s degree in Marketing, Business, Analytics, or related disciplines or equivalent practical experience.
• Google Ads certifications are advantageous, with additional familiarity with platforms such as Meta and LinkedIn considered a plus.