Ecommerce Manager

Position Overview

We are looking for a skilled Ecommerce Manager to create and execute our online commerce strategies aligned with sales, marketing, and overall business growth goals. This role focuses on enhancing online sales performance, improving digital customer experience, overseeing platform operations, boosting profitability, and coordinating all functions related to ecommerce.

Key Responsibilities

• Design and apply ecommerce strategies that support company sales and broader objectives.
• Enhance the profitability, effectiveness, and user satisfaction of the online store and digital sales platforms.
• Plan and develop ecommerce systems, platforms, integrations, and digital solutions.
• Supervise SEO initiatives, improve website user experience, optimize performance and conversions, and increase digital presence.
• Manage digital analytics tools, track ecommerce KPIs, analyze customer data, and maintain performance dashboards.
• Lead and coordinate with content, design, development, and platform teams to meet ecommerce objectives.
• Collaborate with Sales, Marketing, Customer Service, Warehousing, Finance, and other departments on ecommerce operations.
• Create and execute promotional campaigns, online deals, and sales activities in partnership with Marketing and Sales.
• Oversee relationships with ecommerce service providers such as payment gateways, shipping, delivery, content, marketing, and platform partners.
• Improve processes for customer orders, complaints, inquiries, returns, and post-sale support.
• Ensure adherence to best practices for store quality, payment security, user experience, and operational reliability.
• Monitor compliance with legal and regulatory requirements affecting ecommerce activities.
• Analyze website traffic trends, consumer behavior, sales data, inventory, and conversion metrics to pinpoint areas for improvement.
• Identify and coordinate prompt resolution of technical issues affecting the website's content, functionality, and customer experience.
• Prepare and deliver reports on ecommerce performance with actionable insights for management and stakeholders.
• Analyze customer data to provide valuable insights that assist Marketing and Sales teams.
• Keep track of competing online stores and benchmark our ecommerce performance in relation to digital experience, visibility, and standards.
• Regularly review and update ecommerce strategies and propose innovative initiatives to drive business growth.

Candidate Requirements

• Bachelor’s degree in Marketing, Business Administration, Information Systems, E-Commerce, or a closely related discipline.
• Between 7 and 10 years of experience managing ecommerce, ideally in large enterprises or multi-channel retail setups.
• Industry experience in perfumes, cosmetics, luxury goods, beauty products, retail, or consumer products is strongly favored.
• Demonstrated success creating strategies that increase online sales and enhance digital performance.
• Comprehensive knowledge of ecommerce platforms, digital marketing, SEO best practices, analytics, customer journey optimization, and conversion tactics.
• Proven capability in overseeing vendors, integrating platforms, and managing digital tools.
• Exceptional leadership skills, along with strong research, problem-solving, communication, and stakeholder management abilities.
• Ability to stay updated and adapt to evolving technologies, tools, and trends in ecommerce.