Adobe Campaign Developer

About Infosys

Infosys is a global powerhouse in digital services and consulting, serving clients across more than 50 countries. With over forty years of expertise in managing complex systems for large enterprises, Infosys guides organizations through digital transformation using AI-driven core platforms and agile digital strategies. Their commitment to continuous learning fosters innovation and skill enhancement within a collaborative ecosystem. The company is an equal opportunity employer, promoting diversity and inclusivity in line with various protected classes.

Key Responsibilities

• Design, develop, and maintain campaign workflows, technical configurations, and deliveries within Adobe Campaign Classic.
• Create and manage customer journeys and orchestration scenarios utilizing Adobe Journey Orchestration (AJO) to ensure timely, accurate cross-channel execution.
• Apply audience segmentation, targeting, and personalization techniques based on profile and behavioral data.
• Develop and optimize reusable campaign assets and templates with dynamic content for scalable use.
• Configure and troubleshoot data integrations, mapping, and flows essential to campaign operations.
• Monitor campaign executions to detect issues and performance bottlenecks, then lead root-cause analysis and documentation.
• Adhere to best practices around deliverability, compliance, and data governance during campaigns.
• Collaborate with stakeholders to gather requirements, estimate development efforts, and deliver solutions aligning with business objectives.

Candidate Qualifications

• Bachelor's or Master's degree in Engineering (BE, ME, BTech, MTech), Computer Applications (MCA), Science (MSc), or Business Administration (MBA).
• Between three to four years of direct experience as an Adobe Campaign Developer or in a related campaign engineering role.
• Strong expertise with Adobe Campaign Classic, including workflow development, campaign execution, and troubleshooting capabilities.
• Hands-on experience with Adobe Journey Orchestration for journey design and multi-channel campaign deployment.
• Ability to accurately translate marketing needs into robust technical implementations emphasizing quality and reliability.

Equal Opportunity Statement

Infosys ensures equal employment opportunities without discrimination based on race, color, sex, gender identity, sexual orientation, religion, national origin, pregnancy, veteran status, disability, or related factors.