Senior Designer

About the Company

Established in 1935 in Chicago, Leo Burnett Worldwide ranks among the world's largest agency networks with 96 offices and nearly 10,000 employees. The Middle East branch has notable offices across KSA, Lebanon, UAE, Egypt, and Jordan, driven by a dynamic workforce. Recognized globally for creativity and effectiveness, Leo Burnett UAE recently ranked #1 in the WARC Effective 100 and the MENA Effies awards while receiving multiple honors for innovation and industry leadership.

Role Overview

The Senior Designer at the Agile Content Studio crafts compelling visual content that spans multiple communication channels. This role involves bringing brand narratives and product stories to life through audio-visual media, adhering to global quality benchmarks. You will engage with industry-standard design software and collaborate with multidisciplinary teams including content creators, copywriters, and multimedia designers to deliver outstanding work regionally and globally.

Responsibilities

• Develop and execute agile integrated cross-channel content strategies efficiently and creatively.
• Produce high-quality brand assets independently from concept through execution.
• Create engaging content for social media platforms such as Facebook, Instagram, TikTok, Twitter, and YouTube across various formats.
• Apply principles of visual communication such as layout design, color theory, typography, and emotional impact to ensure strong brand presence.
• Collaborate regularly with internal brand, creative, and product marketing teams along with other Publicis Group divisions.
• Design storyboards, initial graphic concepts, and final deliverables incorporating retouching and image manipulation.
• Perform video editing and animation enhancing storytelling capabilities.
• Provide creative, editorial, and technical guidance within the team to elevate overall performance.
• Manage multiple projects ensuring high quality and adherence to timelines, budget, and client standards.
• Partner with copywriters to align visuals with narrative for impactful communication.
• Stay updated on current content trends and technologies relevant to client businesses.
• Proactively suggest new ideas and contribute to business development and client pitches.

Requirements

• Bachelor’s degree in communications, graphic design, photography, or related field, or equivalent professional experience.
• At least 2 years of experience in an agency or similar creative role.
• Proven skills in graphic design and layout, especially for print and digital media including packaging.
• Strong knowledge of color theory with an eye for aesthetically matching design elements to brand tone and messaging.
• Experience producing content for organic and/or paid social media campaigns, particularly in events, products, food, or lifestyle sectors.
• Proficiency in Adobe Photoshop, Illustrator, Sketch, and InDesign is required.
• Knowledge of Adobe Premiere and After Effects is advantageous.
• Excellent communication skills in English; bilingual English/Arabic proficiency is preferred.
• Demonstrated ability to create visually meaningful lifestyle content with a detail-oriented approach.
• Interest in analytics to understand creative content performance in business contexts.
• Willingness and ability to travel domestically and regionally within the Middle East.
• Energetic personality with humor, curiosity, and openness to learning.

Additional Information

Reference Code: R-4511P-5112