Search Engine Optimization Executive

About the Role

FirstBit Digital Technologies seeks a driven SEO Executive proficient not only in SEO fundamentals but also in utilizing AI technologies to enhance efficiency, creativity, and overall results. The candidate should be enthusiastic about integrating AI into daily SEO workflows including keyword research, content creation, competitor assessment, and performance reporting while keeping pace with digital marketing advancements.

Key Responsibilities

• Initiate and manage new AI-powered SEO campaigns aimed at improving organic search rankings and visibility.
• Plan, design, and execute diverse interactive SEO and social media strategies.
• Create and optimize engaging website content such as blog posts and page descriptions to support SEO objectives.
• Establish measurable KPIs to quantify marketing improvements and monitor SEO daily performance metrics.
• Maintain ongoing communication with marketing teams to align goals and set suitable performance indicators.
• Perform keyword research, competitor analysis, and advise on copy improvements for search engine optimization.
• Supervise SEO project implementation from initial setup through to performance reporting and client interactions.
• Analyze website traffic, rankings, and business revenue impacts, recommending new digital marketing tools and strategies.
• Develop and implement link-building initiatives and conduct quality assurance and content proofreading.

Candidate Profile

• Regular user of AI applications for streamlining SEO tasks and enhancing productivity.
• Self-motivated, innovative, goal-driven with a proactive approach.
• Up-to-date with SEO and AI trends, with an eagerness to explore and experiment with new methodologies.
• Demonstrates leadership capabilities and accountability in project management.
• Effective collaborator capable of clear communication across teams.

Preferred Additional Skills

• Familiarity with content optimization AI platforms like SurferSEO and Clearscope.
• Basic knowledge of prompt engineering tailored for SEO purposes.
• Experience developing AI-enhanced reporting or dashboards using platforms such as Looker Studio or ChatGPT automations.
• Foundational skills in HTML, CSS, or WordPress.

Tools and Technologies

• Utilization of SEO tools including Ahrefs, SEMrush, Screaming Frog, GA4, and Google Search Console.
• Engagement with AI assistants like ChatGPT, Gemini, and Jasper to aid SEO workflows.