Manager Programmatic

About WPP Media

WPP functions as a reliable growth partner for top global brands by offering exceptional talent, trusted data, intelligence, and world-class partnerships through its pioneering marketing platform, WPP Open. WPP Media is the AI-powered media division that integrates media, data, and partnerships to enable large-scale creative personalization and performance transparency for clients.

Benefits Provided

• Flexible work hours with a hybrid model emphasizing in-office personal interaction complemented by remote work options, and flexible compensation of overtime hours.
• Generous leave policy including 30 vacation days plus an additional flexible day; December 24th and 31st are also company holidays.
• Health-oriented benefits encompassing medical services, attractive retirement plans, and mental health awareness days focused on employee well-being.
• Wide array of training opportunities and internal career advancement programs within the WPP network.
• Engaging employee events, discounts, and perks such as job tickets, wellness hubs, and job bike programs.
• Inclusive workplace culture valuing diversity and equal opportunities.

Role Responsibilities

• Regularly evaluate campaign outcomes to extract insights and implement corresponding improvements, ensuring the adoption and evolution of best practices alongside the team.
• Continuously monitor current campaigns within Demand-Side Platforms (DSPs), guaranteeing accurate setup and ongoing optimization.
• Support strategic decisions regarding target audience selection, technology deployment, and inventory procurement for programmatic purchasing.
• Manage programmatic media buying effectively with a focus on key performance indicators to consistently meet targeted outcomes.
• Collaborate closely with specialist teams and external partners in an international setting.

Candidate Profile

• Educational Background: Possession of a university degree focusing on marketing or media studies, or an equivalent qualification.
• Professional Experience: Between one to two years' experience in online marketing.
• Technical Proficiency: Practical knowledge of the digital media ecosystem, including DSPs, data management, inventory, advertising verification, and audience technology.
• Continuous Learning: Strong enthusiasm and commitment to remaining current within the dynamic programmatic field.
• Data Handling: Skilled in organizing and presenting complex information clearly using Microsoft Excel and PowerPoint.
• Language Skills: Proficiency in both German and English for effective communication.

Work Attributes

The ideal candidate is a team-oriented, communicative, and solution-focused individual.

Additional Information

WPP Media prioritizes employee development within a global network that fosters growth at the forefront of marketing and advertising. The organization promotes an equitable, respectful, and inclusive workplace culture devoid of discrimination, supported by numerous employee resource groups and regular internal events that encourage exchange, inspiration, and communal celebration.