Network Performance Leader

About Bimbo Canada

As part of the world's largest baking company, Bimbo Canada produces and distributes over 1,000 products across 18 well-known brands such as Dempster's®, Villaggio®, POM®, Bon Matin®, and others. Operating for more than 110 years, the company runs 15 bakeries and employs around 4,000 staff nationwide. Bimbo Canada prides itself on innovation in manufacturing and supply chain to deliver excellent service to grocery chains, retailers, and foodservice clients.

Role Summary

The Network Performance Leader (NPL) plays a key role in enhancing the capabilities of an Independent Operator (IO) network by supporting continuous training, coaching, and driving operator success and sustainability. Acting as an expert advisor, the NPL encourages strategic execution, operational discipline, and commercial standards throughout the distributor network.

Key Responsibilities

• Support ongoing development of the IO network by aiding operational readiness, assisting with interviews, onboarding, training, and certification in collaboration with DSLs.
• Assign relevant training modules focusing on sales basics, operational excellence, DSDE standards, customer service, and business management; coach IOs accordingly.
• Promote peer-to-peer training by fostering ambassador roles.
• Analyze field notes from MSLs to identify sales opportunities, new displays, and issues to address during coaching sessions.
• Utilize market data and insights to support EDGE reviews, operator planning, and ensure compliance.
• Maintain solid understanding of standard operating procedures for franchisees and distributors.
• Monitor route health including trends, recurring problems, risks, and service compliance; translate findings into coaching actions and plans.
• Manage route vacancy risks, coordinate contingency plans, and serve as a temporary route operator if required.
• Address customer complaint escalations reflecting gaps in capability or compliance.
• Collaborate on Just-in-Time Fulfillment (JTF) requests and route engineering to maintain route health and standards.
• Support assignment of routes for new Direct Store Delivery (DSD) customers and assist with product recall procedures as needed.

Experience and Qualifications

• Post-secondary education preferred with relevant experience.
• 1 to 3 years of sales experience, ideally within CPG or Direct Sales Delivery (DSD) sectors.
• Proven track record in driving people and business growth.
• Experience implementing effective sales management accountability systems.
• Strong ability to foster teamwork and build a positive, creative work environment.
• Proficiency in Microsoft Word, PowerPoint, and Excel.
• Physical requirements include frequent walking and ability to lift up to 25 pounds.

Compensation and Growth

The offered salary range is $70,000 to $90,000 annually, excluding discretionary bonuses and the comprehensive benefits package. Final salary depends on location, experience, education, and skill level. Bimbo Canada supports both personal and professional growth with training and advancement opportunities, including international options.

Culture and Inclusion

Bimbo Canada's culture values integrity, quality, and a community-focused workplace, known as "The Bimbo Way." Recognized as one of Canada's Most Admired Cultures and named a Best Employer for 2026 by Forbes, the company prioritizes diversity, equity, and belonging. Applicants with disabilities or requiring accommodations in the recruitment process can contact their Accessibility team.

Additional Information

Employment offers are contingent upon successful pre-hire background checks including criminal history, references, credit, and physical capability assessments where applicable and lawful.