Performance Marketer

Role Overview

We are looking for a Performance Marketer to join the team in Lucknow for a full-time, on-site role. This position is suited for someone with 2 to 4 years of experience who can manage paid media campaigns and improve results across key performance channels.

Compensation

The offered salary range is 40,000 to 55,000 per month.

Key Responsibilities

• Build, launch, and continuously improve paid campaigns on Google Ads and Meta Ads.
• Support direct-to-consumer sales and lead generation efforts with clear, measurable results.
• Grow campaigns while keeping ROAS, CPL, CAC, and similar performance indicators under control.
• Implement and maintain tracking setups using GA4, GTM, Meta Pixel, and Google Ads conversion tracking.
• Run A/B tests and refine conversion funnels to lift campaign efficiency.
• Track campaign results, create performance reports, and suggest improvements based on data.
• Allocate advertising budgets effectively and refine audience targeting approaches.

Required Experience and Skills

• 2 to 4 years of practical experience in performance marketing.
• Strong working knowledge of Google Ads and Meta Ads.
• Hands-on familiarity with GA4, GTM, Meta Pixel, and conversion tracking tools.
• Prior exposure to D2C and lead generation campaign management.
• Strong analytical thinking, communication ability, and problem-solving skills.

What Makes This Role Attractive

• Chance to work on meaningful campaigns across different industries.
• Exposure to substantial advertising budgets and performance-focused projects.
• A collaborative environment with strong learning and career advancement potential.

Additional Information

This is a full-time position based in Lucknow, Uttar Pradesh, India.

No internship duration, start date, or application deadline was specified.

No separate perk list, eligibility note, or vacancy count was provided.

The role is intended for candidates with relevant hands-on experience in performance marketing.